Evaluating patient adherence to medication regimens for chronic disease
A six-market study of adherence behaviour among patients managing long-term conditions, combining survey work with in-depth interviews.
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Insights
Case Studies
Studies we have run, the problem each one had to solve, and what the method produced. No client is identified.
Consumer preferences and purchase behaviour in over-the-counter pain relief
A shopper study across four markets combining in-store intercepts with follow-up online interviewing, in a category dominated by habit.
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Assessing physician attitudes towards digital health tools
A specialist physician study across eight markets, where verification and scheduling mattered more than sample size.
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Market analysis of wearable health devices among older adults
A general population study of an age group that online-only sampling systematically under-represents.
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