B2B fieldwork benchmarks: what incidence and cost look like in practice
Incidence assumptions carried over from consumer research are the usual reason a B2B study runs over. Here is what the field data actually shows.
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Your global market research fieldwork partner
trusted by research agencies in 35+ countries.
Dnexus Global is a market research fieldwork company built for research agencies. We recruit respondents, execute fieldwork across CATI, CAPI and online channels, and deliver clean, tab-ready data across 35+ countries — on time, on budget. We own every step.
35+
Countries covered
99%
Data accuracy target
85%+
Average completion rate
24h
Feasibility turnaround
Introduction
Dnexus Global
Dnexus Global goes beyond data collection. We work as an extension of your research team, and with operations across 35+ countries we combine global reach with local expertise to deliver fieldwork that is accurate, timely and accountable. Every project has one owner, from briefing through to delivery.

Dnexus Global turns research objectives into usable evidence through three focused services: respondent recruitment, fieldwork management and data tabulation. Whether you need online surveys, B2B telephone interviews or specialist audience recruitment, our teams across 35+ countries deliver verified sample, fast turnarounds and quality assurance at every stage.
What we offer
Every research project needs three things done well: the right people found and recruited, the fieldwork executed with precision, and the data delivered in a form your analysts can use immediately. Dnexus Global handles all three under one roof, with one point of contact.

Finding the right respondents is the foundation of a credible study. Dnexus Global sources, screens and verifies participants for quantitative and qualitative research, from general population samples through to hard-to-reach B2B and specialist audiences.

Once respondents are recruited, execution is everything. Dnexus Global provides trained interviewers, real-time field monitoring, quota management and quality control across every methodology, in any country on your brief.

Raw data is only worth having once it is clean, structured and ready for analysis. We process, code and deliver survey data in the formats your analysts and reporting teams already work in.
Why choose us
Agencies and platforms trust us to source, screen and field respondents across 35+ countries. We deliver specialty audiences, fast turnaround and audit-ready documentation — without the overhead of managing a different vendor in every market.
Our own panel in core markets plus an audited partner network across 35+ countries, for quantitative, qualitative and specialty audiences alike.
Complex recruitment projects completed in two to four weeks. Automated detection plus manual validation means clean data first time, not after a re-field.
Healthcare professionals, IT decision-makers, C-suite executives, rare disease patients — the audiences a standard panel query returns empty.
GDPR, CCPA and local requirements built into the workflow, with screener responses, validation checks, fielding logs and back-checking retained.
Live reporting and weekly summaries. When a client needs 500 IT decision-makers by Friday we say up front whether that is feasible and what it costs. No surprises in week three.
Quality assurance
A fieldwork partner needs quality control you can point at. We run multi-layer validation across screening, execution and delivery so your projects meet audit standards in every market we field.
Multi-step screening removes ineligible and fraudulent respondents before fieldwork, and real-time validation prevents repeat responders entering the same study twice.
Experienced field managers supervise CAPI and CATI execution in every market. Live monitoring catches protocol deviation; back-checking confirms interviewer compliance.
Completion rates, quality scores and progress by market, visible while fieldwork runs so an issue is identified before it scales.
Performance tracked by source, market and team, with turnaround, completion and accuracy reported against the standards we agreed.
Cleaning, de-duplication and consistency checks before handoff, with compliance documentation and export-ready formats.
Industries we serve
Sector depth means we understand the audiences a study has to reach, and where they are difficult to reach.
Physician surveys, patient journey studies, clinical trial recruitment
Brand tracking, product testing, shopper insights research
IT decision-maker research, software adoption studies
Customer experience research, financial product testing
Vehicle ownership studies, dealership experience research
Customer satisfaction, energy transition studies
Student surveys, institutional research, learning outcomes
Travel behaviour studies, guest experience research
Featured insights
Benchmarks and analysis drawn from the studies we run — written for the people who commission fieldwork rather than for the people who sell it.
Incidence assumptions carried over from consumer research are the usual reason a B2B study runs over. Here is what the field data actually shows.
Read moreDifferences between markets in a multi-country study are part finding and part artefact. Separating them is a design problem, not an analysis problem.
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Read moreFeasibility, incidence and costs within one working day — including the markets where your target, as written, is not achievable.